THH3113 Cost and Performance Management

Assessment Task 3A, 3B & 3C: Individual Assignment

Assessment of the assignment is based on the adequacy and accuracy of the submitted assignment.

For all written work students must ensure that they submit their own original work. Any act of plagiarism will be severely penalised.

Students must:

• fully reference the source(s) of all material, even if you have re-expressed the ideas, facts or descriptions.

• acknowledge all direct quotations; and 

• Not submit work that has been researched and written by another person.

This assignment is done as a single individual assignment whereas they are submitted in three different parts 

Task 3A – 20% - week 10 submission - Individual Video Presentation (week 10 - 27th September 2020 11.59 pm)

Task 3B – 10% - week 11 submission – Forum Discussion of the individual presentation

(week 10 - 27th September 2020 11.59 pm – Executive summary submission – week 11 – Sunday 4th October 11:59 pm Forum discussion Report submission in the Assessment 3b submission link after taking screenshot of the colleagues discussion)

Task 3C – 40% - week 11 submission date - Report on the analysis

Length: 1750 -2000 words 

Date Due: week 11 Sunday 4th October 11.59 pm

Weight: 40% - Individual Report

There should be an overview of the assessment task and expectations of students to successfully complete the task. This is an individual report. It should include the following:

Your work will be assessed in terms of the following criteria:

1. Effectiveness of communication – i.e. readability, legibility, neatness, completeness and presentation

2. Demonstrated understanding of the subject matter covered - This will be evidenced by your ability of submitted answers.

Certain aspects of these questions may require some assumptions to be made. Therefore, different answers are very acceptable. For ease of marking please specify these if you think it clarifies your decisions and responses. Unless assumptions are provided your work

would be marked with the marking guide provided . The marks for individual criteria are already discussed along with the questions.

Your assignment must be submitted into the Turnitin drop box on LMS in the respective slots

Assessment Task: 

You are the RM at Purple Resorts. Jenny is the property’s DOSM and Danny is the FOM. All three serve on the hotel’s RM boards committee headed by the DOSM. The hotel has 125 rooms that it can serve provide to customer per night stay. Last year records show that the hotel usually has 92% occupancy for the New year holiday season from 28th December till 2nd January every year. The rooms are to sell at a rack rate of $129.99 per night. 

Danny has been approached by the Australian Cricket Association to block 100 rooms (80% occupancy) every day from 28th December till 2nd January for $109.99 per room. Purple Resorts Australia RM Committee are planning to find out whether Danny’s offer would be beneficial or should they open for business as usual to operate with the forecasted 92% occupancy. The RM committee requires you to differentiate explain which of their costs are fixed and variable and any recommendations to change from the variable to fixed costs or would that be better to stay as variable costs according to the cost behaviour and driver.

Forecasted Expenses for the period 28th Dec 2020 – 3rd Jan 2021

Full time staff Salary

 $ 28,000.00 

Casual staff wages 

 $ 14,000.00 

Electricity charges

 $ 4,800.00 

water charges

 $ 5,600.00 

Guests laundry charges @ 100 % occupancy

 $ 1,522.00 

Room Cleaning charges @ 100 percent occupancy

 $ 9,132.00 

phone and internet charges yearly charges

 $ 31,200.00 

weekly bank charges 

 $ 280.00 

Required:

The DOSM, head of the RM committee has asked you to prepare the following and submit a report to the RM committee with the following requirements below to decide 

Task 3A: Prepare a short 6 to 8 mins video presentation about your findings and recommendations to the RM committee of Purple Resorts. (20 Marks)

The DOSM would like to see these following in the video Presentation for the committee

  1. The Forecasted total cost and revenue for Danny’s Proposal and normal occupancy (4 marks)
  2. The Break-even units in rooms and dollars ( 4 marks)
  3. Comparison of Danny’s proposal with the normal occupancy and which would be yielding more? (4 marks)
  4. Your Recommendation (4 marks)
  5. Reason for your Recommendation (4 marks )

The video presentation should be a created using a PowerPoint slide with a maximum of 10 slides and minimum 6 mins duration (anything less than 6 mins would be marked zero) Once the PowerPoint slides are created, you can use Microsoft PowerPoint to Present and record your presentation. (please go to LMS online learning page to see how to create video presentations)

(Tip: First finish your draft analysis in task 3c and then do your presentation) Note you must upload the video link (through Google drive) and PowerPoint slide to the Lms Submission box (both Video and the PowerPoint slides)

Note: Posting only PowerPoint slides with no video presentation would be awarded no marks. The task requires to upload both using the LMS drop box link provided 

Task 3B: Forum Discussion (10 Marks)

 Task requirements:

  • Develop (thread) for online discussion based on the report by uploading your executive summary from Task3C onto LMS discussion forum
  • Request other students to comment on their presentation by providing suitable discussion point/s (If this task is performed you will be rewarded with 5 marks)
  • Students respond to other discussion forums: Students receive 1 point (maximum of 5 points) for every response they make to other students’ discussion forums. A response will only receive a point if it provides the opportunity for further discussion (5 marks) Your Executive summary should be posted in the discussion forum by (week 10 - 27th September 2020 11.59 pm.

Week 11 – Sunday 4th October 11:59 pm Forum discussion Report submission in the Assessment 3b submission link after taking screenshot of the colleague’s discussion. you must paste the discussion forum with replies in a word document and submit in the LMS

assessment 3B drop box)

Your report should be presented in this format:

Contents Page:

  1. Executive summary (2.5 marks) (250 – 500 words) (Note- this should be posted in task 3b discussion forum)
  2. Body of the Report (total 22.5 Marks) (body of the report should comprise the following)
  1. Cost Analysis (Here you must differentiate cost as fixed cost / variable cost and state the reason why they are fixed / variable related to their cost behaviours and recommendations to transform from variable to fixed costs or would that be better to stay as variable costs according to the cost behaviour and driver.) (750 – 1000 words) (5 Marks)
  1. Break even Analysis: (Here calculate your BEP using the BEP formula so you need your Fixed cost and variable cost per unit calculated to find out what the Breakeven rooms for the week and propose the committee what would be the BEP in no. of rooms and dollars (5 marks)
  1. Calculate and Analyse ADR, REVPAR and REVPAR index (Here you need to calculate the ADR per day and REVPAR per day with the data provided for both the situations one with

Danny’s proposal and one with the normal occupancy ) and comment on the same (5 marks)

  1. Calculate and Analyse the dollar difference & % difference in her total revenue: Here Calculate and Analyse the dollar difference & % difference in her total revenue compare which offer would yield more if committee agree to take the offer from Danny or would she be better off not taking that offer? (7.5 Marks) 
  1. Decision / Recommendation (Explain the reason which offer should the committee accept or be better not accepting any offers.) (10 marks) (500 words) D. References:

Overall Report presentation with no grammar, formatting errors , proper APA style referencing Fonts size 12 for normal body of the report and 14 for the font size. you can use Microsoft excel to work on your assignment calculation part and import it to Microsoft word when writing your report)

(5 Marks) (please check the video on how to properly reference and format in LMS )


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